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Edition #11
Rio de Janeiro, 2008

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MINO CARTA
EDITOR OF CARTA CAPITAL

We, Brazilians, are still victims of the coup today. The dictatorship comes from the same vile group of medieval lords who want to keep everything as it is.

In 1964, a process that was moving towards modernizing the country was interrupted – and what was not desired was for the country to modernize. It needed to be kept in the Middle Ages. An occupation army took care of this, but behind them were the usual power brokers.

The worst problem is the low regard for intelligence among an elite that is the worst in the world. The Brazilian elite is not only extremely mediocre but also arrogant, predatory, and, naturally, playing an easy game because the Brazilian people bear the mark of the whip of slavery. There are intelligent people in the world who explain that it is useless to expect a revolt from apathetic and resigned peoples.

Our journalism is terrible. It is very poorly written. There is a chasm between our publications and the important publications of the world. For example? British, Italian, German, French newspapers. American newspapers have gotten worse, but The New York Times is better than O Estado de S. Paulo. Our journalism is ridiculous because it prides itself on producing everything with a hundred words in thirty lines. It is journalism that still has a society column. There hasn't been a society column in world newspapers for at least 150 years. It’s the column of anniversaries, debutante balls. Today it’s a little different: who snorts and who doesn’t.

The magazine Veja can be terribly ferocious. It actively worked, as did the media in general, to dominate minds and dull spirits. It was a concentrated effort and I would even say quite successful.

I don't see a better future because there are no leaders to reverse the process, notwithstanding the possibility that there are many journalists who know perfectly well how to work in a way that is beneficial to the country, but they cannot do so because they need the job. Sometimes they are even overpaid, at levels worthy of so-called first-world countries. It is unbelievable because we are not first-world. We are fifth-world. In terms of sales, perhaps even lower... A recent major global study pointed out that Brazil is the country that reads the least in the world. In the 1960s, O Cruzeiro sold one million copies in a country of 40 million inhabitants. Brazil now has almost 200 million inhabitants, and the magazine with the highest circulation barely reaches two million... The public has become more ignorant.

I would like a different Brazil. I even think it’s a shame it’s not because I believe Brazil is an extraordinary country. What amazes me is how this heritage that Brazil represents is squandered by a cowardly and old-fashioned elite. The media bosses detest each other, but if they see even the slightest risk on the horizon, they band together on the same side.

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